Ireland will force tobacco manufacturers to use plain boxes emblazoned with graphic images under tough new laws first enforced in Australia.
Dr James Reilly, the health minister and a GP, said the initiative will stop big cigarette companies from using marketing tactics like packet size, colour and style to attract young smokers, particularly girls.
Reilly said he had been touched personally by suffering caused by smoking after his brother died of lung cancer and his father went blind following a stroke.
(Hat tip to Deified)
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